Online E-Commerce Store for Bridesmaid Dresses & Accessories

SOLD!!! This award winning business is an online e-commerce store offering an unrivaled collection of Australian and international bridesmaid dresses, special occasion dresses and accessories.  As an online store, it has a national footprint and  has established an enviable market reputation with a ‘household’ name in the wedding industry. They have developed a simple yet effective logistics management system for the delivery of its dresses and accessories to customers across Australia and overseas. Trademark is owned.

  • High functioning, secure and optimised e-commerce website developed over a long term with continuous stakeholder input – website hits of 800 to 1,000 per day.
  • Mailout database exceeds 10,000 customers.  Social media followers exceed 116.7k.  High level of engagement/sales via their Instagram page. Average transaction value $452.
  • Strong supplier / designer relationships in place for efficient fulfillment of orders.
  • All new orders are paid in full upfront, and in many cases prior to dresses being ordered (just-in-time ordering system employed in part of the business) – cash flow friendly.
  • Lean (and static) cost structure, ideal for director/owner management.
  • They developed a manufacturing line (based in China) available for fulfillment of own designs at very strong sales margins.
  • Existing stock is mostly current season and ready to sell.
  • Situated in a convenient location in suburb south if the city- a new lease is optional for a buyer.
  • Owner is available for handover to ensure continuity.

NOTE: This could be an attractive “bolt-on” to an existing business in the bridal space with possible synergies and cost savings of rent and wages.


  • Current Status: Sold 
  • Code: RN 594 
  • Category: Non Food 
  • Type: Online e-commerce  
  • Location: Sydney 
  • Sales: $355 ( $355,000 ) 
  • Period: Annual 
  • Net Profit: $100 ( $100,000 ) 
  • Rent: $16 ( $16,724 ) 
  • Stock: $50 ( $50,000 ) 
  • Price: $115 ( $115,000 ) 
  • Long Financials: Tax returns are available for due diligence 
  • Staff: Owner plus 1 casual 
  • Lease: Negotiable